Yuvraj-Singh-the-brain-behind-new-commercial
It was Yuvraj Singhs idea to recount the recent ups and downs of his life, including his sudden illness.
Cancer-escape-Yuvraj-Singh-the-brain-behind-new-commercial
It was Yuvraj Singhs idea to recount the recent ups and downs of his life, including his sudden illness.
Celeb riding the sine curve
Netting a celebrity endorser who believes in his endorsement is nothing short of a casting coup. Advertisers and celebrities alike will insist that it is true for all their ads but the audience knows better. Then that’s a different story. What about signing an endorser when he is down and out?
Take no chance
Addendum is a fortnightly column that takes a sometimes hard, sometimes casual, sometimes irreverent, yet never malicious look at some of the new or recent advertisements and comments on them.
Which mutual funds to buy? Read this!
ffIn an hour-long chat on on rediff.com on Friday, MCX-Zee Business award winning Mutual Fund expert, Ashok Kumar offered some tips on mutual funds.